Success is more likely when you know what it looks like and set yourself and your business up to achieve it. But do most of us small business owners take […]
Setting up for success for yourself and your business Read More »
You’ve probably got lots of strings to your bow. You’re no one trick pony, but do you want to be known as a Jack of all trades? You may well
What do you want to be known for? Read More »
Customers have choices. Lots of them. We need to help the right customers to understand why we are the right choice for them. That means explaining what makes us different.
What makes you different? Read More »
Company of One: Why staying small is the next big thing in business by Paul Jarvis Published by Penguin 2019 This was our Book Club read in July 2025. We
Book Review: Company of One Read More »
Simon Sinek tells us to start with why because people buy why we do what we do rather than how we do it. Our why is often the reason we
What do you love about your business? Read More »
Customers buy for their own reasons, not yours. They buy what they want, not necessarily what they need. Typically, they will buy a solution to a problem. It may be
What problems do you solve? Read More »
Would you describe yourself as an ambitious lifestyle business owner? That’s how John Lamerton describes himself in his book ‘Big ideas for small businesses’. I like the term. It describes
What is an ambitious lifestyle business owner? Read More »
I’ve seen yet another new networking group launch claiming that existing networking groups are boring. Every new group seems to launch with the same message. They claim to be breaking
My goat has been got! Read More »
People don’t buy what you do or how you do it. What they buy is the result you achieve for them. Sales trainer Andy Bounds describes these as the ‘afters’
Customers buy results Read More »
Why be an organised networker? Networking is a significant investment in time and money. If you want the best returns on that investment you need to be an organised networker.
Be an organised networker Read More »
