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The Great Video Challenge
January 24 @ 8:00 am - January 28 @ 5:00 pmFree
Video is making a huge difference in small business marketing but most small business owners are not using it nearly enough.
Video allows us to showcase our personalities, demonstrate our knowledge and convert interest into desire. Short of meeting people it’s one of the quickest ways to win new customers or recommendations.
Lucy Hitchcock is one business owner who has grown her business ‘Partner in Wine’ largely by video on social media. A video she made went viral and increased her sales 1700% and got her into Selfridges and Oliver Bonas. From a turnover of £30,000 in 2020 she is looking at £240,000 this year and expects to be at £1m next year. (Watch her story here )
Others are using YouTube videos to fund their businesses as this BBC feature explains.
If they can do it so can you.
So if you want to make more use of video to promote your business why not join us in a safe space to grow your confidence?
This challenge is not about investing lots of money in equipment or other people’s services. It’s about stepping out of your comfort zone to get in front of the camera to become visible to your ideal clients and those who might influence them.
Each morning an email will drop into your inbox with some instructions and ideas building towards a live video at the end of the week. There’ll be an exclusive Facebook group for you to share your videos in a supportive community, and if you’re not on Facebook we’ll use unlisted videos on YouTube to enable you to share and get support and feedback.
It’s FREE. To join in please sign up via the ‘Going’ button below.